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Is your site mobile ready?

  • Lynn Walsh
  • Jul 8, 2016
  • 1 min read

You want mobile visitors to your website to have the best experience possible, right? Is your site mobile responsive?

Take the test to find out!

The goal of a mobile responsive website is to make the website as easy

as possible for the mobile user. Mobile users are likely searching for a quick answer (compared to a desktop search) for addresses, directions, phone numbers, restaurants and even movie reviews.

Mobile users are searching for text-based phone numbers, physical addresses and directions, or email addresses that can trigger a call, or an email message. And they want an instant answer.

Small image sizes are ideal to allow for fast loading over mobile connections - don't count on even a 3G connection. Page speed has been a confirmed ranking factor for a while now, and it will be even more important for mobile in the months to come. Remember, a fast site is critical to improving the user experience in Google's eyes, and a fast mobile site will be even more so.

If you have a street or storefront location there is more good news:

According to Google, mobile is the new local guide with 30% of all mobile searches are related to location -Source Google search data, global, April 2016.

76% of people who search on their smartphones for something nearby visit that business within a day AND 28% of those searches result in a purchase. -Source Google/Purchased Digital Diary: How Consumers Solve their Needs in the Moment, May, 2016.


 
 
 

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